I recently spent almost 4 hours with a multi-millionaire who started with nothing at age 42. All he had with him at the time was a cassette tape of a speech that Jim Rohn had made to a crowd of Shaklee distributors many years ago. He didn’t even have 20 cents to his name. He played that tape over and over again and told me that it was that tape that got him to where he is today.
He let me borrow that tape and I listened to it. It was pretty similar to Jim Rohn’s CD called, “Building Your Network Marketing Business.” So, if you want to hear what was on that tape, get that CD. It’s on iTunes.
In any respect, we shared many ideas, and one thing that he said that I was blown away by was the following:
You know, I have dealt with hundreds of thousands of people, and here is what I learned. Most people are not willing to do the work you need to do to become wealthy. For example, I created this manual where I explain exactly how I made $3.2 million in one year in my business. I could give this to 200,000 people and 4 of them would read it, 2 of them would apply what they learned, and 1 would be successful with it. It’s crazy, but it’s true.
I really could not believe that. But judging by how many people go to the library, take out a book on how to become wealthy, and actually apply what they learn and become successful, I would have to say what he said is quite true (a quick way to judge this is by looking at the statistic of the percentage of the population who actually have a library card). Sad, but true.
So, you really have to know who to spend your time with. Spend your time wisely, and don’t waste your time trying to convince someone to get in the business. As they say, “Amateurs sell. Professionals sort.” We don’t have time to convince. There is too much ground to cover.
However, there is nothing wrong with dripping on people that you have a gut feeling would do very well once they “got it.” Just don’t spend a lot of time dripping. A call here. A CD there. An event here.
The key is to talk to as many people as you can. Your message will eventually fall on the right people. Just play the numbers game, and be consistent with it, every day. Make it a habit. Once it becomes a habit, it will feel weird NOT to work on your business. They say it takes 21 days to create a habit. So, just do it for 21 days straight (you can take weekends off if you want to), and then see what happens.
He also gave me a document that stated the following on the amazing momentum created by Apollo 11:
- Apollo 11 – the first rocket to reach and land on the moon generated phenomenal momentum in a short period of time
- When? July 20th, 1969
- How far away is the moon? 240,000 miles
- 3 “passengers” = Armstrong, Aldren and Collins
- At 1 minute 21 seconds into the flight, it was traveling at 2,636 feet per second
- At 7 minutes 39 seconds into the flight, it was traveling at 18,761 feet per second (3.55 miles per second)
- At 11 minutes 40 seconds into the flight, it was over 1,400 nautical miles from the launch pad traveling at a speed of 25,562 feet per second (4.8 miles per second)
- Apollo 11 stood 363 feet high on the launch pad, and was packed with 5.9 million pounds of fuel
- 80% of that fuel was burned just to “get it along” in the first 160 seconds of ignition for a journey that would send it 250,000 miles from Earth
The thing that really struck me was how it created such phenomenal momentum in such a short period of time. It was packed with 5.9 million pounds of fuel and “80% of that fuel was burned just to ‘get it along’ in the first 160 seconds of ignition for a journey that would send it 250,000 miles from earth”!
Did you get that? 80% of the 5.9 million pounds of fuel was burned during the first 160 seconds of a flight that would travel 250,000 miles! Talk about a blitz!
And did you also notice what kind of momentum that created? At 1 min 21 sec it was traveling at a speed of 2636 ft per second. At 7 min 39 sec it was going 3.55 miles per second! And at 11 min 40 seconds into the flight, it was traveling at a speed of 4.8 miles per second! That’s 17,280 miles per hour!
So, just use the same strategy in your business. If you want phenomenal momentum, then put phenomenal effort into your business in the beginning until it gains the momentum that Apollo 11 gained. Then you can kick back a little, if you so desire. However, then inertia comes into play. 😉
My multi-millionaire friend shared with me that the last part of his working years was a breeze. It was as if the business were on autopilot. He still worked, but it did not seem like work. And the money just poured in. Ah, the amazing powers of momentum and inertia.
August 1, 2010
Interviews, Secrets to Success